🏡 Real Estate Agencies · Service Schema

Luxury Home Sales Service Schema for Real Estate Agencies

Service JSON-LD on individual service pages (dental implants, personal injury, Botox) tells AI systems exactly what you offer, at what price range, and for whom. Combined with FAQPage, it makes your service pages AI-citation ready. Use this free copy-paste template for your Luxury Home Sales page.

Copy-paste JSON-LD template

Add this inside a <script type="application/ld+json"> tag in your <head> section. Replace the sample values with your actual business details.

{
  "@context": "https://schema.org",
  "@type": "Service",
  "name": "Luxury Home Sales",
  "provider": {
    "@type": "RealEstateAgent",
    "name": "Dallas Premier Realty Group",
    "url": "https://dallaspremierealty.com"
  },
  "areaServed": {
    "@type": "City",
    "name": "Dallas",
    "containedInPlace": {
      "@type": "State",
      "name": "TX"
    }
  },
  "description": "Professional Luxury Home Sales services for clients in Dallas, TX.",
  "priceRange": "$1M+ properties, 5–6% commission",
  "serviceType": "Luxury Home Sales"
}

Required and recommended fields

Field	Value	Status	Notes
`@type`	`Service`	Required	Always "Service"
`name`	`The service name`	Required	Match exactly how patients/clients search for it
`provider`	`LocalBusiness/Dentist/Attorney object`	Required	Links this service back to your business entity
`areaServed`	`City or GeoCircle object`	Required	Tells AI where you offer this service
`description`	`Service description`	Recommended	1-3 sentences. Include price range and who it's for.
`priceRange`	`Price or range`	Recommended	Strongly improves AI citation for cost-related queries
`serviceType`	`Category label`	Optional	Helps AI categorize your service correctly

Common mistakes to avoid

Placing Service schema only on the homepage, not on individual service pages
Omitting "provider" — links Service back to your LocalBusiness entity
Leaving "priceRange" empty — price transparency is a strong AI citation signal

Why this helps ChatGPT and Perplexity cite your Luxury Home Sales page

Mark up individual service pages for AI extraction. When a client asks ChatGPT "luxury home sales near me" or "best luxury home sales in [city]," the AI scans pages it can crawl for structured answers. Service Schema gives it exactly what it needs — a machine-readable Q&A it can extract and cite without any interpretation.

From AltorLab's weekly crawls of real estate agencies websites: fewer than 25% have any FAQPage schema, and fewer than 15% have complete LocalBusiness schema with the correct subtype. This means the bar to appear in AI answers is low — one afternoon of technical work separates cited practices from invisible ones.

Want to see exactly where your luxury home sales page stands? Check your GEO Health Score free →

Validate your implementation

After adding the schema, test it with these free tools:

Google Rich Results Test — checks for structured data errors
Schema.org Validator — validates against schema.org specification
AltorLab AI Visibility Checker — checks all 6 GEO signals including schema

Other real estate agencies schema templates

Want a complete GEO audit for your luxury home sales page?

AltorLab (ex-Microsoft AI team) checks all 6 AI citation signals on your website and gives you a prioritized fix list — free, 15 minutes.

Book free audit → Email amanda@altorlab.xyz